WhatsApp Template Message for E-Commerce
What is WhatsApp Message Template?
“A WhatsApp message template is a pre-approved message format that frequently includes dynamic and interactive information. Companies can use these messages to automate and simplify their communications with authorized customers.”
Personalized communication is a powerful tool for businesses to generate sales and develop strong client relationships. Due to its extensive usage, WhatsApp offers businesses a great way to interact with clients directly and effectively. Businesses can create messages that resonate with their audience and are specific to the needs of the business and different sales scenarios using WhatsApp templates.
Businesses engaged in e-commerce can broadcast WhatsApp template messages for a number of purposes. These can include order and payment details, product details, and abandoned cart recovery.
1. Reminders for Abandoned Carts:
50-70% of people add things to their shopping cart but do not complete the transaction. All it takes to win them back is to automate a WhatsApp template message. This is how the Abandoned Cart Reminder Notification works.
Example of an abandoned cart message template:
Hi [Name]! 👋
Exciting products from [Brand Name] are just a click away! 😍
Don’t miss out—grab them now and enjoy an exclusive shopping experience.
CTA – Buy Now
Please take note that you can use a WhatsApp message template to attach clickable Call to Action Buttons and quick replies.
2. Order Confirmation Template Message on WhatsApp:
Set up an order confirmation notification to be sent to users on WhatsApp automatically whenever they make a purchase from your online store.
WhatsApp Template Messages for Order Confirmation:
Woohoo! 🎉🎉🤩
Your order [Order No.] for [Product Name] amounting to [Amount] has been confirmed and is on its way! 🛳
We appreciate your purchase. Thanks for shopping with us! 😇
Dear [Name], 👋
Great news—your order for [Product Name] from [Brand Name] is confirmed! 🤩🎉
Expected delivery by [Date].
Thank you for shopping with us! 😃
3. Order Confirmation and Upsell:
Order Confirmation + Upsell is a fantastic approach where you can add a special offer to upsell additional products from your store and automate the order confirmation notification.
Order confirmation + upsell WhatsApp template messages:
Hi [Name]! 😃
Great news! 🤩 We’ve received your order [Order No.] for Rs [Amount], and it’s on its way! 😎
While you wait, why not check out some more amazing products like [Product Name]? 😉
Use [Discount] with code [Code] at checkout to grab them at a great price!
Button – Visit Website
Hi [User Name],
Your order is confirmed! 🎉
We’ve successfully received your order [Order ID] amounting to Rs [Amount], and it’s on its way. You can track your order or shipment details by clicking the button below.
While you wait for your order, explore some of our top picks:
[Product A]
[Product B]
[Product C]
4. Shipping WhatsApp Template Message:
93% of customers want to know how their orders are being delivered. To keep them informed about the whereabouts of their purchased item and when it will arrive at their house, send them a WhatsApp notification.
WhatsApp Template Messages for Order Tracking:
Hey [Name],
Great news! 🤩
Your order of [Product Name] from [Your Brand Name] has been shipped.
Track your order here 👇
CTA – Track Now
Hey [Name]! 🙋♀️
Your order from [Your Brand Name] is out for delivery. 🎉
Your delivery window is [Time] ⌚
Track your order here 👇
Button – Track Order
5. Return to Origin:
Many customers select COD as their payment option, but they reject the order when it comes time to pay. This results in the product being returned to the warehouse, which costs the company twice as much for delivery. We refer to this procedure as Return to Origin (RTO).
RTO is a serious problem for online retailers. You can cut Return to Origin (RTO) losses by up to 50% by switching from COD orders to prepaid orders.
Sample WhatsApp Business Message Templates to Reduce Return to Origin Losses:
[Name], your order for [Product Name] is confirmed. 🎉🤩
Pay now and get a flat [Discount] off on your purchase. 🤑
Click the link below and use code [Code] to apply your discount 👇
Button – Pay Now
Hey [Name] 😄
Thank you for your purchase of [Product Name] from [Your Brand Name]!
Your product is on its way! 🤩
Pay now through UPI and get [Discount] off up to [Discounted Amount] on your order 👇
Button – Pay Now
6. WhatsApp Template Message for Product Feedback:
It’s essential to consider customer feedback when determining how to enhance and improve your goods and services.
WhatsApp template messages to ask clients for feedback on their orders:
Hello [Name], 👋😇
We hope you loved your [Product Name] purchased on [Date]. ✨
Could you share your experience with us? We’d love to hear from you!
Simply choose from the options below👇
Quick Replies
I’m Happy
I’m Very Happy
Not Satisfied
Hey [Name],
How was the [Product Name]? 🤔
Did you enjoy it? ❔
Quick Replies
Yes
No
7. WhatsApp Template Message for Order Cancellation:
Sending a notification confirming that your customer’s order has been cancelled is not enough. Make an effort to tailor the message and enquire about how you can make their experience better.
When a user cancels an order, you can set up these Order Cancellation WhatsApp Template Messages to be sent automatically:
Hi [Name]!
Your order [Order No.] totaling [Amount] has been cancelled.
We’re sorry this one didn’t work out, but we hope to see you again soon! 🙂
Hi [Name],
We’re sorry we couldn’t serve you this time as your purchase has been cancelled.
What went wrong? We’d love to hear your feedback.
Share your thoughts here 👇
CTA – Feedback URL
8. WhatsApp Business Message Template for Cross-Selling:
Cross-selling, or offering other products from your store to customers who have already purchased from you, is a successful tactic that works similarly to upselling.
You can increase reorders for your online store by using this strategy.
Hey [Name] 👋😇
Your [Product Name] will be delivered soon! 🚚
We thought you might enjoy [2nd Product Name] alongside it 😉.
To make your purchase even better, here’s a special offer just for you! 🤩
Use code [Code] at checkout for an instant [Discount] off.
CTA – Buy Now
Hi [Name],
Thank you for purchasing [Product Name]! 😇
As a valued customer, we’d love to recommend some other [Your Brand Name] products, like [Suggested Product]! ⚡️
Would you like to know more about these? 🤔
Quick Reply Buttons
Yes
No
9. WhatsApp Message Template for Festive and Promotional Offers:
The best time to increase your e-commerce sales is during the holiday season. So, in addition to holiday greetings, give a tempting offer on your items to increase sales over the festive period.
Festive Wishes + Promotional Offer WhatsApp Business Message Templates:
Hey [Name], 😃👋
[Your Brand Name] wishes you a very [Occasion]! ✨🎉
We’re thrilled to have you with us. To celebrate this special occasion, we have an exclusive offer just for you!
Enjoy a [Discount Percentage] discount on your [plan/product] purchase.
Hurry, this offer is valid only until [Date]! ⏳
Apply code: [Code]
CTA – Buy Now
10. Launching a New Product:
Send product-related photos, videos, and documents to thousands of leads on WhatsApp at once to advertise new product launches!
WhatsApp Business Message Template for a New Product Launch:
Hey [Name], 👋😇
Good News! 😍
[Your Brand Name] is excited to introduce our new product – [Product Name], designed to help you [Feature]. 😎
Be one of the first [Number] to order and win a [Amount] gift card! 🤩
CTA – Check it Now
Hey [Name]👋,
Based on your last purchase of our [Product Name], we think you’d absolutely love our [Suggested Product]! 😉
Use code [Code] for [Discount] off your purchase. Make it yours now👇
CTA – Shop Now
How to Send WhatsApp Message Template
WhatsApp templates can only be sent through WhatsApp Business API-based platforms, ensuring compliance with WhatsApp’s policies and enabling efficient communication with your customers.
Our platform allows you to create customized template messages tailored to your audience, enhancing engagement and ensuring your communications are clear and professional.
The approval process for these templates is designed to be straightforward, allowing businesses to streamline their messaging strategies. By utilizing template messages, you can maintain consistency in your communication while also providing important updates, promotional offers, and customer support notifications.
This feature is essential for businesses looking to enhance their customer interactions and improve response rates.
Wrapping It Up:
Learning how to communicate effectively on WhatsApp will help you build stronger relationships with both new and existing clients. Strong relationships that engage and convert recipients can be made by customizing your messages, concentrating on what matters to your target, and scheduling your follow-ups effectively. There are customizable, interactive, and occasion-specific WhatsApp templates available. Prepare all of your templates and talk to customers in a productive way. The given templates provide a fantastic starting point for writing messages that effectively interact with and captivate your audience, whether you’re welcoming new consumers, giving special promotions, or re-engaging existing ones.
Beyond merely making sales, using WhatsApp for business is about fostering relationships, providing value, and leaving a lasting impression on clients. Every message you send has the potential to increase sales and demonstrate your dedication to your customers, whether it’s promoting a new product, sharing a promotion, or simply checking in.
Using WhatsApp templates in your sales plan can have a significant impact as we approach 2025. These templates can help you double your sales with careful customization and smart use, demonstrating that timely communication and a human connection are essential for success in digital marketing.
